Jo is the CEO of Publicis Communications Singapore, responsible for the Groupe’s creative agencies – Leo Burnett, Publicis Worldwide, Saatchi & Saatchi, Prodigious and MSL. She is also the Chief Growth Officer for Publicis Groupe Southeast Asia.
In her role as CEO, she is responsible for ensuring that the agencies are evolving in line with clients’ needs. Her multi-disciplinary background – which includes experience in digital marketing, shopper marketing and integrated brand communications – translates into an exceptional skill in identifying cross-channel opportunities and solutions for clients. She champions for continued development of clear and ownable client, business, and employee positionings for the agencies under her stewardship.
Outside work, Jo’s list of interests keeps growing. She’s currently obsessed with tennis, cycling, reading, pottery, art, marathons (of B-grade TV), bird-watching, and 15 years on, she still sends her friends mixtapes… known today as “playlists”.
Belinda has over 20 years agency experience and has held leadership roles in strategy, creative, and digital – making her something of a unicorn.
Belinda never intended to get into our industry and fell into copywriting role through chance after graduating in creative writing and live arts. She quickly progressed through the creative ranks in integrated and digital agencies before making the switch to strategy.
Belinda has worked in both B2C and B2B and, as a consequence, has wide client experience from Microsoft and HPE to Les Mills and Nestle – and most points in between.
The art world’s loss is our gain.
Executive Creative Director
Adrian Yeap is the first and only Singaporean to win back-to-back D&AD Yellow Pencils – the industry’s most coveted award judged by the industry’s toughest creatives. Along the way, he picked up over 100 awards in the span of his 15-year career.
From Ogilvy to DDB and Leo Burnett, he now leads Publicis delivering creative and effective work on brands like Health Promotion Board and Diageo among others. Adrian now spends his afterwork hours reporting to his 3 CCOs – his wife and their two young girls.